Fashion Marketing: Books

Use this guide to find resources and research methods for fashion marketing.

Research Help:

Reference Books

Background Information:

Call numbers

Call Numbers:

Fashion Marketing Books can be found as a part of the library's main collections. Search the Library Catalog to locate specific books or to search by keyword. Visit a Madison College Library and browse the following sections of the shelves by call numbers for browsing:

Advertising 659
Fashion Industry     

338.47, 687

Marketing 658
Merchandising 659.157
Retail Trade 658.5
Fashion Shows 746.92

 

 

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Suggested Search Terms:

  • Marketing
  • Consumer Marketing
  • Retail Trade
  • Textile History
  • Fashion Merchandising

Books in the Catalog

Featured Books from the Catalog: