What is a SWOT Analysis?
Database suggestions for SWOT & PESTEL/PEST/PESTLE Analysis
- Business Source Complete (EBSCO) This link opens in a new windowCompany and industry profiles, SWOT analysis, market research, case studies, and nearly 2,000 peer-reviewed journals.
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Try using different combinations of keywords, & keyword combinations in your searches
SWOT Analysis
- SEC Company Filings | US GovernmentSEC filings will often have useful information for SWOT and PESTEL building
- Business Source Complete (EBSCO) This link opens in a new windowIf you are looking for SWOT information on an iPhone for example, type in iphone threats, iphone strengths, etc. Don't forget to use synonyms.
This site provides a PESTEL template that suggests keywords to consider when conducting a macro analysis of a company or industry.